Creating visual enhancements to a package is arguably the fastest way to create impact in the retail environment. Even from a distance, this innovation in packaging design will raise a product’s profile.
The feel of a package is often a consumer’s first physical interaction with a product. It has been shown that a consumer is more likely to purchase a product after picking it up off the retail shelf. We offer a range of coatings and finishes that blend inks and varnishes to add a tactile element to metal packaging.
Choose from color-changing can options, featuring light-sensitive finishes that emit a UV glow or innovative thermochromatic inks, that change color to indicate the ideal drinking temperature. On a crowded shelf, color-changing cans make a lasting impression on retail consumers.